Rookie Pitch

Rookie Wellness embodies the trusted senior on your team who ensures every newcomer feels at ease. Their packaging is effortlessly cool—you'd want to show it off on your counter without a second thought. I've brainstormed three mock ads that really embrace this vibe, tapping into their simple, playful branding and those vibrant colors they're known for. These concepts are all about making Rookie a natural part of your daily routine, showcasing its charm and practicality in a way that feels authentic and inviting.